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Live on March 25, 2022, 12 – 1 pm Eastern
Basic Culture Change: Winning Hearts and Minds for Safety

Members: $20
Non-Member: $35

Topic Overview:

Knowing current worker safety needs in the healthcare community and knowing our desired high-reliability culture, culture change is necessary to fill the worker safety needs and achieve high-reliability outcomes. Within this necessary culture change, the pursuit of ‘winning hearts and minds’ is often referenced. However, a clearly defined road map for achieving this culture change – how to win hearts and minds – is needed. To determine this process, the origins of ‘winning hearts and minds’ can be referenced from military operations from World War I to present, methodical and procedural operations to gain the support and commitment of indigenous populations when their very lives were at stake. Knowing this, if these counterinsurgency operations have been successful in winning hearts and minds to pursue peace during war under the threat of an insurgency, they can be repurposed to achieve safety in a healthcare organization when safety and jobs are at stake. This presentation covers complete research and successful case studies of ‘winning hearts and minds’ to achieve a high-reliability safety culture.
1.   Identify healthcare worker safety needs and desired high-reliability outcomes.
2.    Identify the theoretical underpinnings and science behind culture change and
3.    Identify counterinsurgency methods used to ‘win hearts and minds.’

Speaker Bio:

Cory Worden has worked in the development, implementation, and management of safety, health, environmental, emergency management, and training programs for over 15 years and has a wealth of experience in the military, manufacturing, municipal government, and healthcare. He is currently the Safety Advisor for the City of Houston Department of Health.
Worden is a PhD (All but Dissertation) with a focus on Public Safety Leadership, and his dissertation is Countering Insurgent Behaviors (2018), correlating societal culture change in hostile areas through counterinsurgency theory with safety culture change within organizations. He holds a Master of Science in Occupational Health and Safety and is a CSHM, CSP, CHSP, ARM, REM, and CESCO. He is well published and has won numerous awards recognizing his contributions to the field of safety. Worden is the AOHP Region 2 Director, sits on the Board of Directors for the Institute for Safety and Health Management and chairs their Professional Development Committee, is the Assistant Administrator for the American Society of Safety Professionals’ Healthcare Practice Specialty Community of Practice and sits on the advisory committee for the Public Sector Practice Specialty, and is a member of the National Safety Council’s Government and Public Sector Division, as well as the Veterans of Foreign Wars and the Air Force Sergeants’ Association.

Requirements for Completion

Successful completion of this activity includes submitting an accurate registration, making necessary payment, and reviewing all activity slides and the webinar presentation. Completion of the evaluation form is required.

Type of Activity


Disclosures: AOHP does not guarantee, warrant, certify, verify, and/or authorize the content of this seminar, and/or any subsequent use of the information presented at this webinar. Thiswebinar is not a clinical/medical service but is intended for educational purposes only. Planners of this educational activity have no real or apparent financial, professional or personal conflict of interest to disclose. Faculty/presenter disclosure is stated following each presenter’s bio-sketch. AOHP has implemented a mechanism to identify and resolve all conflicts of interest before the delivery of this educational activity.

Commercial or Sponsor Support: N/A

Continuing education Contact Hour: This activity awards one (1) contact hour.


Provider approved by the California Board of Registered Nursing, Provider Number CEP 17664.

Conflict of Interest

A conflict of interest occurs when an individual has an opportunity to affect educational content about healthcare products or services of a commercial company with which she/he has a financial, professional or personal relationship. The planners and presenter(s)/author(s) of this education activity have disclosed no relevant financial, professional or personal relationships with any commercial companies about this activity.

Non-Endorsement of Products

The Association of Occupational Health Professionals in Healthcare's accredited provider status refers only to continuing education activities and does not imply that there is real or implied endorsement of any product, service or company referred to in this activity nor of any company subsidizing costs related to the activity.

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